3 Types of Niche Markets that Have Been Exhausted

The number of niche markets available to dig into is virtually without limit. A single person can fill or have multiple hobbies, multiple interests, multiple needs, and multiple demographics. Multiply that by all the people in America (or abroad) with internet access, or just somewhere to view ads, and you have an idea of how many niche markets there are to be tapped into. With the abundance of...

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8 Ways to Create ‘Viral’ Niche Content

Online niche marketing and social networking gurus toss the word “viral” around way too much. Want to double the traffic to your website? Get a blog post to go viral. Want to rank hire in Google search results? Create a viral video. To hear these “experts” tell it, your business model will be sustainable forever and you’ll make money hand over fist — all you have to do is go...

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Defining Your Niche: How Broad Can be Bad

Merriam Webster defines the word niche as meaning, “the situation in which a business’ products or services can succeed by being sold to a particular kind or group of people.” The strength of niche marketing is that it’s specialized — that’s why it’s a niche in the first place. And while reaching clients is a wonderful thing, if you stretch your...

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